I’m Sandra Brewer and I founded Perceptive Marketing because it is my passion is to understand people’s perceptions, and to find real insights into their behaviour to recommend effective strategies for brands to grow.
My experience includes marketing management roles for leading brand-led organisations including Pura Milk, Gillette and Mars. As the Global strategic planner for SNICKERS I implemented campaigns that achieved worldwide recognition.
I’ve also worked for two of Perth’s leading advertising agencies, Marketforce and Meerkats as a strategic planner. I’ve provided brand advice to clients including Brownes, IKEA, Georgiou, Lotterywest and Police & Nurses.
Perceptive Marketing has completed major client projects with several large WA organisations. As part of a major project for Ertech, Perceptive Marketing conducted a multi-staged research project to recommend a brand positioning that would enable them to attract employees. Our services are also retained by Webb & Brown-Neaves to manage their strategic marketing planning process and Chicken Treat in conjunction with The Shed CSC.